Levi’s using Latest Facebook Integration Options to enhance online shopping experience

Levi’s using Latest Facebook Integration Options to enhance online shopping experience

Now that Facebook has released their latest API and integration options it appears that Levi’s will be one of the first major brands to incorporate these features into their online shop at Levis.com.

Levi’s has built a 2-way facebook integration into their online store allowing visitors to not only share their favorite products that they “like” with their facebook friends, but also to view the “most liked” products directly in the Levi’s online store.  The Levi’s store is also able to pull profile information for its visitors that allows Levi’s to get details statistics and demographics, as well as share certain bits of users profile, such as birthdays, on the site.

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